Article: Vio's Cooking Collaboration with Memo Paris Fragrances

Vio's Cooking Collaboration with Memo Paris Fragrances
Vio's Cooking Collaboration with Memo Paris Fragrances

Vio’s collaborated with Memo Paris Fragrances for a refined ladies’ lunch conceived as a sensorial encounter between fragrance, colour, and table design. Inspired by the Maison’s warm and luminous identity, the table was styled in rich shades of orange, echoing the signature tones of the French brand and creating a vibrant yet sophisticated atmosphere.
Set within an intimate setting and shared with a carefully selected group of influencers, the gathering celebrated feminine elegance, storytelling, and the art of conviviality. Textures, light, and fragrance blended harmoniously with Vio’s distinctive table décor, transforming the lunch into an immersive experience where visual beauty and olfactory emotion met around the table.
More than a simple event, the collaboration expressed a dialogue between two creative worlds—Italian craftsmanship and Parisian perfume culture—united by a shared vision of refinement, warmth, and contemporary elegance.

